Trying to externalize his experience with big brands and as manager of the Ogilvy & Mather agency, the author compiles several "recipes" full of teachings and techniques that helped him in the success of campaigns for brands such as Dove and Pepsi, ads, copies, team management and client loyalty. Let's go? About the book “Confessions of an Advertising Man”
If you want to go deeper into the world of communication and become a reference in marketing, read on and learn now with " Confessions of an Advertising Man". In this book, the author exposes countless successful cases, techniques for writing powerful ads, great campaigns, tips for customer relations and insights that people today do not know the origin of. However, this is not the case with David Ogilvy's work.
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